That’s why we’re embracing a new look
That’s why we’re embracing a new look Change is just as much a part of marketing as continuity. Markets evolve, expectations change and businesses grow
Understand
Develop
Achieve
Tailored to your products and goals — for sustainable success.
From strategy to success — discover for yourself how we’ve helped businesses achieve their goals.
Alexandra Mancuso
Marketing Manager
Starting point:
Reisebank is primarily known for its foreign currency exchange services. Newly established precious metals branches in Berlin and Munich have a clear focus on precious metals sales. These branches were to be promoted regionally among a relevant target audience with an affinity for precious metals. At the same time, the goal was to increase national awareness of the online shop.
Solution:
Through a broad channel mix, the precious metals branches were successfully established among the defined target audiences. With a continuous presence across relevant media, including niche channels such as specialized cultural media, Reisebank consistently reaches new customers and has steadily increased traffic to both its precious metals branches and online shop.
Oliver Mumm
Head of Marketing & Sales
Starting point:
The Fernsehlotterie is a nationally recognized charity lottery looking for new channels to acquire new players. The standard promotional tool is a lottery ticket, available in various formats.
Solution:
By expanding the media mix across relevant target audiences, we have been able to consistently acquire new players through both package inserts and magazine inserts. And with standalone emails as the digital counterpart to postal mailings, we also reach digitally engaged audiences within the Fernsehlotterie’s target group. Through continuous optimization, we consistently achieve the defined KPIs.
Dr. Nicolas Metz
Managing Director
Starting point:
Galerista launched its new jewelry product line in 2017. The challenge was to identify the right advertising channels to reach a jewelry-affine target audience and quickly build a larger customer base while meeting predefined CAC targets. Galerista entrusted us with all offline channels for this purpose.
Solution:
Through extensive testing at both the product and media-channel level, we quickly identified relevant channels and media outlets that, through continuous optimization, have been delivering profitable new customers ever since. Our strategy focuses primarily on advertising, but also includes mailing lists and inserts.
“Media!House direct has been a reliable partner in acquiring new customers for our credit card and banking products. Their deep expertise in online marketing, particularly in standalone email campaigns, has been a key driver of our long-standing and successful partnership built on trust. With their strong market insight and professional campaign management, combined with a highly collaborative and pleasant working relationship, they provide an important foundation for our shared success.”
Nikita Magin
Digital Marketing
Starting point:
Advanzia Bank was looking for an independent and reliable partner for its email marketing channel — one that could help conserve internal resources while providing the expertise and strategic perspective of an experienced agency.
Solution:
By implementing a comprehensive, centralized management approach for the email marketing channel, we were able to reduce customer acquisition costs. At the same time, increasing the marketing budget enabled us to scale the channel and significantly increase the number of new customers.
“With Media!House direct, we have a reliable partner by our side to deliver our social media campaign. Developing ‘Heart & sOWL of Wirtschaft’ was a project close to our hearts, which we carried out in close collaboration and through close coordination. We particularly appreciate the structured approach to our collaboration, the clear communication, and the professional and reliable management of our campaigns on LinkedIn and Meta.”
Wolfgang Marquardt
Head of PR and Marketing
Starting point:
The it’s OWL cluster management team aims to position East Westphalia-Lippe as a leading centre for innovation and business, and to raise the profile of its partner companies. As part of the ‘Heart & sOWL’ branding campaign, the cluster’s companies are to be promoted in a targeted manner amongst relevant audiences.
Solution:
For the Heart & sOWL campaign, we took charge of the strategic planning of the social media adverts as well as the full campaign management on LinkedIn and Meta. Building on this, we developed a clear campaign structure, defined precisely targeted audiences and set up the technical delivery, including tracking. This enabled us to specifically increase the visibility of the partner companies and sustainably strengthen the perception of Ostwestfalen-Lippe as an innovative business location.
Personal, tailored, independent and direct! — We work hand in hand to develop innovative solutions for your success in customer acquisition.
Ready to kick-start your career with an apprenticeship or dual study program? At Media!House, you’ll be involved in real projects from day one, take on responsibility, and grow both professionally and personally. You can expect a strong team and the perfect combination of theory and practical experience.
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That’s why we’re embracing a new look Change is just as much a part of marketing as continuity. Markets evolve, expectations change and businesses grow
BACK ON THE TEAM After 3.5 years of parental leave, Sarah is back with the team. A lot has changed during that time, both in
From February 1, Wolfgang will be starting a new chapter as he enters retirement. After 25 years at Media!House direct, we made sure to celebrate
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